OUR CORE VALUES
UTB will strive to demonstrate commitment to effective performance in all its operations by being dependable, knowledgeable, competent and ehical
UTB will strive to icreamentally create and conceptualize new processes, ideas and services and respond to existing challenges in differeny ways in order to remain competitive and enhance efficiency
UTB will strive to energize the team with each person working to persue a shared goal in the most effective and efficient way. The team will prioritise listening ,collaboration and communication
UTB will strive to consistently promote transparency ,honesty,trust and reliability in its operations.
UTB will strive to achieve more with less resources
The team members in the UTB company
Uganda Tourism Board (UTB) is a statutory organization established by Uganda Tourism Board Statute of 1994 and reconstituted in the Tourism Act 2008 responsible for sustainably promoting Uganda as a Competitive Tourism Destination for Inclusive Development. UTB strives to demonstrate professionalism in all its operations, build new processes, ideas and services and to respond to existing challenges in offering the tourism services. Key mandates of UTB includes among others, fostering cooperation among key stakeholders in the tourism sector, marketing tourism sector, encouraging investment in the sector, promoting education, training and research, developing and monitoring standards in the tourism sector.